MEANING.
OF.
YUI.

Yui is a Japanese girl name and has the symbolic meaning of love and gentleness for your skin and the planet.

 

Our dream is to one day be part of every step of your routine to start and end the day with.

 

So stay here (and hydrated),

stuff's about to be real!

get.yui.now.

THE.

(SKIN).
ALCHEMIST.

At Yui Skin, we spent over two years developing our first product with a mission: to create gentle, sustainable skincare inspired by Japanese rituals, focusing on enhancing the skin’s natural resilience. Our vision is to provide formulas that calm, protect, and restore, letting your skin shine in its most natural state.

 

Elly: "As a chemist with a passion for skincare, I struggled with acne and sensitivity for years. I wanted to create a solution that was both effective and respectful to the skin’s natural barrier. With my scientific background, I crafted the Yui Powder Face Cleanser—a water-free, travel-friendly product that reduces CO2 emissions by 85% compared to liquid formulas. It’s designed to gently cleanse, soothe, and balance, perfect for sensitive skin types like mine."

 

We believe in skin minimalism—simple, effective routines that work with your skin, not against it. Yui Skin is for those who value sustainable beauty without compromise. We don’t mask imperfections; we nourish the skin, allowing its true glow to come through naturally.

no.

bs.

for real.

Learn about our blacklisted ingredients

FREE SKIN.

FREE SOIL.

Did.you.know? That most of the earth's waste comes from the packaging of cosmetics (ok more like ⅓, but you get it). 

Next to keeping your skin free of bacteria, pollution and whatnot, we're doing the same with our earth's 'skin', our soil. We're lowering our CO2 emissions by 85% compared to other skincare that contains 90% of water.

 

Yup, we never added water,

kept it to just powder,

for you to use extra long(er).

free.your.skin.

Wanna.

know.

more?

Do you have any questions about Yui skincare?

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